Science Only

Brand creation
Brand guidelines
Brand positioning
Brand strategy
Brand world
Digital
Naming
Packaging

Science Only is a new supplements brand launching in the US, with a difference.

No additives, fillers or unproven claims, this is a brand obsessed with transparency, research and results.

In a market bursting with pretence and influencer fads, we needed to cut through with a matter of fact positioning to reach those who value science over trends.

We focused on the brand’s commitment to purity, transparency & efficacy, with a name that reflects its research-driven approach, supported by a clear and direct tagline “Facts only. Science Only’; and a tone of voice that stands it apart as the anti-dote to marketing fluff.

The identity is inspired by the iconic simplicity of the capsule form, and the no-nonsense brand world brings to life a clean, stripped-back aesthetic that celebrates the good stuff, only.